Nissan GB selects Ignition to deliver e-learning

To support important updates to Murano and Qashqai, Nissan GB selected Ignition to design and deliver e-learning modules for each vehicle that would effectively communicate the key elements, new features and product updates.

Featuring a news based section to highlight the latest product stories and an interactive walkround section to bring the features to live, Ignition were tasked managing the entire project including developing instructional & content direction, creative design, interactivity levels and assessment questions & reporting.

Ignition Managing Director, Rob Forsyth commented, “Time was of the essence with this particular project. We focused our creative team to develop insightful and engaging content that would communicate the important ‘new news’ for both Qashqai and Murano. We were able to turn the content around from first draft to final implementation and met Nissan GB’s challenging timeframe.”