Improving knowledge, behaviours and performance

...through innovative blended learning, training and marketing

Our Vision

To be the creative catalyst for improved knowledge, behaviours and performance. We do this by blending creativity and quality with the flexibility, attention to detail and personal service required of an independently-owned business.

Our Mission

To create bespoke, seamlessly integrated and connected communications that tell the unique story of you and your brand.

Our Brand Values

It is through our six core values that we are able to demonstrate The Ignition Difference.

Be smart & agile

We are responsive, on our toes (like gazelles), thinking what our clients are thinking before they have. We are smart, without being arrogant, and provide the informed, informative opinion. This assures we handle every project with authority.

Challenge thinking

Our job is to change behaviours, improve performance and impart knowledge. We do that by saying what needs to be said, with tact and panache. Doing so gives our words a good dose of authenticity.

Deliver more

Our clients have a million other things to do. So do their audiences. Our job is to amplify what they do. We think about the extras, the alternatives and everything that wasn’t considered originally. Every detail is covered.

Add value, not cost

All our solutions are bespoke. Nothing is off-the-shelf. Our shelves are empty. In fact, we have no shelves. We approach each project with the most appropriate, well thought-out ideas.

Make it relevant

We always consider the end user – whomever they are. When we approach content, we ask: “is this what the end user needs to learn?”, “does this help the end user?”, “is this the language they would use?”

Demonstrate real difference

This should be the first statement we make at the beginning of a project, before we write a blog, before we enter a meeting. It should be the final question we ask ourselves before we click send.

Meet The Team

Our core team possess the experience, passion and panache to make a real difference in everything we do.

Antony Clarke

Senior Graphic Designer

Christina Apostolaki

Project Manager

Diego Bouzas

Developer

Ellie Robson

Presentation Designer

Georgie Herlihy

Events Manager

James Reynolds

Developer

Kim Langstroth

Senior Multimedia Designer

Leon Ridley

Senior Creative

Luka Novak

European Account Executive

Matthew Coston

Developer

Mira Batchvarova

Instructional Designer

Pello Morras

European Account Director

Richard Forsyth

Account Manager

Rob Forsyth

Managing Director

Simon McDermott

Commercial Director

Sophie Hargrave

Marketing & Events Assistant

Tom Nelmes

Lead Content Manager

Vicki Heidke

Instructional Design Director

Antony Clarke

Senior Graphic Designer

Christina Apostolaki

Project Manager

Diego Bouzas

Developer

Ellie Robson

Presentation Designer

Georgie Herlihy

Events Manager

James Reynolds

Developer

Kim Langstroth

Senior Multimedia Designer

Leon Ridley

Senior Creative

Luka Novak

European Account Executive

Matthew Coston

Developer

Mira Batchvarova

Instructional Designer

Pello Morras

European Account Director

Richard Forsyth

Account Manager

Rob Forsyth

Managing Director

Simon McDermott

Commercial Director

Sophie Hargrave

Marketing & Events Assistant

Tom Nelmes

Lead Content Manager

Vicki Heidke

Instructional Design Director

Careers

We're always on the lookout for passionate people to join our team.

With career and freelance opportunities in graphic design, programming, copywriting, events, account management and so much more, we want to hear from you. Either drop us a line or click this button and send us your CV. We’d love to hear from you.